In today’s digital economy, web agencies are everywhere. You can find one that specializes in creating user-friendly websites, or you can even find one that specializes in SEO for businesses.
To stay relevant and successful, many web agencies outsource WordPress development or some of their core services to other firms that can provide them with the same quality at a cheaper rate.
If you’re unfamiliar with what we mean by “outsourcing,” it means bringing in an outside vendor to take care of something your team members would typically do.
Outsourcing can be tricky territory for agencies. In this blog, we’ll go through everything you need to know about outsourcing your WordPress development projects so that your agency stays competitive and profitable in today’s cutthroat online space.
Why Outsource WordPress Development?
1. Outsourcing Allows You to Focus on Your Core Business
WordPress outsourcing is all about giving your agency a boost by taking care of a part of it that you can’t do yourself. In this case, you’re outsourcing the development work to someone else and letting them handle it. By outsourcing WordPress development, you’ll devote more time to other aspects of your business that require more attention from management and focus on what’s essential: sales, marketing, and outstanding customer service.
2. Outsourcing Saves You a Lot of Capital Expenditure
In most cases, outsourcing WordPress development does not cost much money. It could be just a few hundred dollars for some sites and many thousands for larger ones. However, it will cost you less in the long run because there are no extra expenses associated with hiring a developer or maintaining your system.
You will also save money by cutting unnecessary expenses such as overtime pay for developers working on your projects or renting your office space to accommodate them all!
3. Outsourcing Provides Access to A Large Talent Pool and Better Technologies
A significant advantage of hiring an agency is that they have access to a larger talent pool than you do and can use their resources to hire more skilled developers who specialize in coding. This means that you won’t need to spend hundreds of thousands of dollars hiring those developers yourself. Instead, you can hire them at a fraction of the cost compared with hiring full-time employees within your own company.
4. A Team of Proven Expertise
It might surprise you that being an expert in WordPress involves much more than just knowing how to code. You’ll be working with someone who’s experienced and has done this work before on other clients’ projects. They’ll know the ins and outs of how WordPress works and what tools are best for the job. So don’t worry about having any idea what they’re talking about; they’ll explain it in detail via email or phone so you can get started immediately.
Types Of WordPress Services You Can Outsource
1. Design and Development
This is the most basic type of service but also one of the most important ones. It includes creating your client’s website from scratch or adding new content, functionality, and features to an existing site.
You can trust them to handle your entire project and give them all the specifics about the project so they can complete their work efficiently and effectively.
Search engine optimization is one of the most important aspects of any online business. If you’re unfamiliar with this process, it may be worth hiring someone specializing in search engine optimization (SEO) to help improve your client’s rankings and ensure to get more traffic from Google and other search engines like Bing and Yahoo!
3. Security Management
Security management services include everything from protecting the site against hackers and malware to implementing security features like 2-factor authentication (2FA) or advanced password protection.
These services are vital for businesses that want to protect their user’s information and keep their sites secure.
4. Ongoing Maintenance and Support Services
Ongoing maintenance and support services can be helpful for businesses that cannot keep up with the ongoing maintenance of their sites themselves (or don’t have the time). But still want them to function properly so they can focus on other parts of their business instead of taking support calls daily.
Essential Things to Look for In WordPress Agencies
1. Relevant Expertise
The first thing you’ll want to check is the agency’s expertise in WordPress development. Most agencies will have a dedicated team to complete your project. Still, hiring an agency with a group of professionals who specialize in that area might be better if you’re looking for a more specific hands-on approach.
2. Cost Effectiveness
If you want a budget-friendly solution, you should look for an agency that offers affordable prices on its services. It doesn’t mean that you must hire an agency that charges less than $10 per hour, but it does mean that the pricing structure should be reasonable and not too expensive for your budget constraints.
3. Effective Communication Skills
Another essential aspect of outsourcing a WordPress agency is communication skills between the two parties involved in hiring them (you and your chosen provider). There should be clear lines of communication so you can easily communicate with each other about any issues or concerns related to the project. The more open and direct communication between both parties will help ensure the smooth completion of the project without any hiccups whatsoever!
4. Timely Delivery of The Project
You must find an agency to help you finish your project on time and within budget. A good WordPress agency will understand how much time it takes to develop a website and be able to give accurate estimates and deliver on them when it comes to deadlines.
It would be best to look at how scalable the agency is before hiring them for your project. Some agencies will be able to handle multiple clients at once, while others may not be able to do so well with large projects because they are not as experienced or skilled in these work areas as others. You want someone who can handle any size project quickly and efficiently so that your business doesn’t suffer any setbacks due to a lack of resources or skill sets from these professionals.
If you’ve got the funds and are looking to increase your agency’s growth, then outsourcing WordPress Development is something you should consider. With the points discussed above, you can avoid the most common mistakes that other WordPress agencies make when outsourcing.
To recap, you want an agency with value for money services, an open way to communicate, and experienced developers who can take on larger projects and deadlines. If you consider the above points, finding a good WordPress agency should be more accessible, and outsourcing can increase your efficiency and allow you to scale more effectively.
Ronik Patel is the CEO & Founder of UnlimitedWP, A White Label WordPress Development Agency located in Boston, USA, offering Unlimited WordPress tasks for digital and web agencies at a fixed monthly cost.